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How contextual advertising works
Today, if we have any question or need for any product, service, what do we do? That’s right, go to the Internet, enter your query in the search engine and get a sufficient number of answers in the form of links to specific sites.
It is visitors who have gone to the site through search engines, looking forward to the owners of these sites, as it is their target audience. But remember, how many sites or search engine pages do you browse? Yeah, not that much. And not all sites manage to gather a good audience, as not all can take a high position in search engines.
The purpose of creating a website for most companies is to increase profits. So, the higher the position in the search engines, the more visitors and more likely to increase this very profit. Continue reading
How to choose a domain? Rules for compiling domain names!
A well – known proverb says “as you name a ship-so it will sail…”. Therefore, if You decide to order the creation of the site, the first thing you need to think about is what name Your site will have, or rather – a domain name.
The easiest option for You is to buy a domain. But to cope with this task can be without financial costs, using only their intellectual resources and creativity.
But before we talk about the basic rules of selection of a domain name, let’s first understand the key concepts.
So, the domain (domain name) – is the address of the network connection that identifies the owner of this address, and simply put – is the address of Your website on the Internet. For example, domen.ru. Continue reading
What affects the relevance of a page
Factors that affect the relevance of the page can be divided into internal and external. Let us consider in more detail the internal factors that we can influence.
Internal factors the relevancy of your page
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The title of the page is incredibly important for all search engines, so use a keyword with a direct occurrence in it.
It is recommended to use the keyword closer to the beginning of the phrase. Still debating how long should be the title, we write 50-70 characters long, but You may not share our opinion. Continue reading
