significantly improved
Optimizing images in JPG format
So, graphics for Your pages is ready. But putting it on the server is too early, because it has been said more than once-if the pages swing for a long time, then there is no use from them. This article focuses on optimizing JPG images.
This format stores images with a color depth of 24bpp (TrueColor) and uses lossy compression. It does not have many ways to optimize, or rather, one: to choose the optimal compression ratio.
To implement such optimization, we need a graphics package or utility that allows us to adjust the compression ratio of the image. Unfortunately, photoshop in the basic configuration does not allow us to freely adjust the compression ratio (it offers several fixed values). Continue reading
Google search engine algorithms
Algorithmically Google search engine PS (search engines) are mathematical formulae, with which the PS give out the sites in the search results. Thanks to these algorithms, PS find sites by key phrases or words. They also help to find sites that best meet the needs of users and exclude those that do not meet the requirements, or use black optimization methods (black SEO). Search engines, using an algorithm, analyze the content of sites, identify the presence or absence of key phrases in the content and, depending on the relevance of the content to the user, decide whether to display the site in the search (and at what position) or not. For each of the search engines developed their own algorithms, but the principles of all algorithms are similar. For example, all search engines check the uniqueness of the content, but the algorithms responsible for this process may differ analysis tools. Continue reading