How to make sales through the online store effective?
If Your company is engaged in wholesale or retail trade, the creation of an online store is for You, first, a matter of prestige of the company, and, secondly, the…

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WordPress, Joomla and Drupal-not the best CMS
No matter how popular these content management systems are, they are not the best CMS on the market. Such a statement may upset the adherents of certain "engines", but it…

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What affects the relevance of a page
Factors that affect the relevance of the page can be divided into internal and external. Let us consider in more detail the internal factors that we can influence. Internal factors…

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What is website audit?

If your site is quite successful in your opinion, then do not doubt that there is an opportunity to benefit from it even more. What will help you do this? SEO and technical audit of the site – a convenient tool to assess the effectiveness of the site and its potential, which can be disclosed.

Site audit is the process of analyzing the effectiveness of the technical side of the site, its convenience for users, as well as the component that is responsible for optimizing the site in search engines. Site audit allows you to eliminate some site errors that adversely affect the web resource, as well as allow you to develop a strategy for the development of the project.

What is included in the site analysis?
Technical audit of the site

Technical audit-analysis of technical components of the site, which helps to identify errors web resource.

Correctness of HTML-code of the site, CSS-styles
An error 404
The server’s response on the incorrect page (201 ok)
Correctness of code 301 (redirect)
Page load speed
Availability of sitemap and robots.txt
Correctness of external forms and scripts
Presence (absence) of viruses on the site
Ease of navigation (site structure)
Website marketing audit

Website marketing audit – analysis of website design for compliance with the goals and objectives of the company, corporate identity.

Competitor analysis
Correctness of functional elements
Location of information blocks
Presence / absence of personal features
Availability of interactive forms
Embedding analytical services on the site to analyze site traffic, identify key pages of the site, the formation of a plan for the development of target sites.
Seo audit of the website

Seo-audit of the site – a set of measures that are aimed at finding errors that adversely affect the search engine promotion of the site.

TIC website, PR
Quality of information content of the site (content, its uniqueness, level of optimization, volume)
Analysis of the semantic core of the site, compilation of the preferred core and analysis of competitors,
Quality of external website optimization (availability of external links, website representations in catalogs, profiles, etc.).)
Site position in search engines for certain queries
Use of nofollow and noindex tags on the site.

How to create a website for free?
Before we go directly to the topic of free website creation, let's think a little. Sooner or later in any sphere of our life we have a need or need…

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What is website audit?
If your site is quite successful in your opinion, then do not doubt that there is an opportunity to benefit from it even more. What will help you do this?…

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How much is the site of a wholesale children's clothing factory?
Case: website development for children's clothing factory Difficulty: high Price: from 150 000 rubles Elapsed time: ~ 2 months Developing a website for a children's clothing factory (which is a…

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