What is website audit?
If your site is quite successful in your opinion, then do not doubt that there is an opportunity to benefit from it even more. What will help you do this?…

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Error 404: how do I set up an Error 404 page?
Or add a multimedia banner. You can also get commercial benefit from this page by placing a block with advertising on it. Useful information. Specify useful links, such as: "you…

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The importance of the brief on the development of website design in the work of Digital Agency
The dialogue between the customer and the contractor which determines what is important, what can be called mutual understanding to achieve the desired result of designers, coders and other personnel…

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selection of specialists

Optimizing images in JPG format

So, graphics for Your pages is ready. But putting it on the server is too early, because it has been said more than once-if the pages swing for a long time, then there is no use from them. This article focuses on optimizing JPG images.

This format stores images with a color depth of 24bpp (TrueColor) and uses lossy compression. It does not have many ways to optimize, or rather, one: to choose the optimal compression ratio.

To implement such optimization, we need a graphics package or utility that allows us to adjust the compression ratio of the image. Unfortunately, photoshop in the basic configuration does not allow us to freely adjust the compression ratio (it offers several fixed values). Continue reading

Outsourcing online store management: pros and cons

Online store management:
complex of technical works related to maintenance and development of the resource
a set of marketing activities aimed at increasing sales and expanding customer base
optimization of existing business processes to improve efficiency and reduce transaction costs
Immediately it should be noted that if the online store is the main business of the customer, the consideration of outsourcing in this case is not a topic, since the outsourcing of strategic competence is not a good approach to doing business ( at the initial stage clearly). Continue reading

How to create an attractive website?
So, you want to make a useful, beautiful and convenient site. What do you need for this? What factors influence the popularity of a website? What is the best way…

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How to create a website for free?
Before we go directly to the topic of free website creation, let's think a little. Sooner or later in any sphere of our life we have a need or need…

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How to make sales through the online store effective?
If Your company is engaged in wholesale or retail trade, the creation of an online store is for You, first, a matter of prestige of the company, and, secondly, the…

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How to make sales through the online store effective?
If Your company is engaged in wholesale or retail trade, the creation of an online store is for You, first, a matter of prestige of the company, and, secondly, the…

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