selection of specialists
Optimizing images in JPG format
So, graphics for Your pages is ready. But putting it on the server is too early, because it has been said more than once-if the pages swing for a long time, then there is no use from them. This article focuses on optimizing JPG images.
This format stores images with a color depth of 24bpp (TrueColor) and uses lossy compression. It does not have many ways to optimize, or rather, one: to choose the optimal compression ratio.
To implement such optimization, we need a graphics package or utility that allows us to adjust the compression ratio of the image. Unfortunately, photoshop in the basic configuration does not allow us to freely adjust the compression ratio (it offers several fixed values). Continue reading
Outsourcing online store management: pros and cons
Online store management:
complex of technical works related to maintenance and development of the resource
a set of marketing activities aimed at increasing sales and expanding customer base
optimization of existing business processes to improve efficiency and reduce transaction costs
Immediately it should be noted that if the online store is the main business of the customer, the consideration of outsourcing in this case is not a topic, since the outsourcing of strategic competence is not a good approach to doing business ( at the initial stage clearly). Continue reading